18+License: Western Cape Gambling & Racing BoardResponsible Gambling
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Sportingbet Privacy Policy

Updated 2026-10-02

Who is responsible for your data

Sportingbet has offered sports betting and casino play to South African customers since 2008. This page explains how we handle the personal information you share with us when you register, deposit, place bets and contact our team.

The data controller is Entain Operations Limited, the company that owns and operates the Sportingbet brand. Our South African operation is licensed and supervised by the Western Cape Gambling & Racing Board. When we talk about "we", "us" or "our" below, we mean that controller. Questions? Reach out through our contact channels and we will point you to the right person.

How long we keep it

We hold your data only as long as there is a reason to. While your account is open, we keep your records active. After you close an account, gambling and financial-crime laws require us to retain certain files — identity, transactions and verification records — for a set period, typically several years. Once no legal or operational need remains, we securely delete or anonymise the data.

Your rights and how to use them

You have real control over your information. You may ask us to:

  • Access a copy of the data we hold about you;
  • Rectify anything inaccurate or out of date;
  • Erase data where we no longer need it (subject to legal retention);
  • Port your data to another provider in a usable format;
  • Object to or restrict certain processing, including marketing.

To exercise any right, contact us through the details on our contact page. We will respond within the timeframes set by law. If you are not satisfied, you may complain to the relevant data-protection authority or to the Western Cape Gambling & Racing Board. For tools to manage your play, see our responsible gambling page.

Our legal grounds for processing

Each use of your data rests on a specific legal basis. Where does the right to process come from? Usually one of four places.

We rely on contract to open your account, accept bets and pay winnings. We rely on legal obligation for age verification, KYC, anti-money-laundering checks and tax reporting. We rely on legitimate interests to prevent fraud, secure our platform and improve our service. And we rely on your consent for optional marketing — which you can withdraw whenever you like.

Who we share it with

We never sell your personal data. Full stop. We do share limited information with trusted partners who help us operate.

  • Payment and KYC providers — to process deposits and withdrawals and verify your identity.
  • Game studios — suppliers such as Evolution, Pragmatic Play and NetEnt receive the data needed to deliver gameplay.
  • Analytics and anti-fraud services — to keep the site stable and detect suspicious activity.
  • Regulators and authorities — including the Western Cape Gambling & Racing Board, where the law requires disclosure.

Every partner is bound by contract to protect your information and use it only for the purpose we specify.

What we collect and why

We only gather what we need to run a lawful, safe betting service. The categories fall into a few clear groups.

Identity and contact details — your name, date of birth, ID number, address, email and phone. We need these to confirm you are 18 or older and to meet our licensing obligations.

Account and financial data — your deposits, withdrawals, payment method (such as Ozow, Visa or a 1Voucher) and transaction history. The minimum deposit is R50, and every movement of money is recorded for accounting and anti-fraud purposes.

Betting activity — the markets you back, stakes, bonuses claimed and how you use the site or app. This helps us manage odds, settle bets and spot problem play early.

Technical data — your IP address, device type, browser and cookie identifiers. See our cookies policy for the full breakdown.

Frequently Asked Questions

Why do you ask for my ID documents?

We are legally required to confirm you are at least 18 and to run anti-money-laundering checks. Verified documents also protect your account from fraud and let us process withdrawals without delay.

Can I stop receiving marketing messages?

Yes. Marketing is based on your consent, so you can withdraw it at any time through your account settings or by contacting us. Withdrawing consent does not affect essential service messages about your account.

Do you share my data with the game studios?

We share only the data needed for gameplay with providers such as Evolution and Pragmatic Play. They are contractually bound to use it solely for delivering their games and to protect it.

How do I get a copy of my personal data?

Send a request through our contact channels. We will verify your identity and provide a copy within the period required by law, usually free of charge.

Where can I read about cookies?

Our cookies policy sets out each category we use and how to manage them. Visit the cookies page for the full table and your options.